Starting a game design company can…

Starting a game design company can be a thrilling yet challenging endeavor. With numerous aspects to consider, from learning tools and software to marketing and promotion, it’s essential to gather the right resources to help your company succeed. In this article, we will explore a few crucial resources that every game design company should have in its arsenal. These resources will not only improve your game development process but also streamline your company’s overall operations.

Efficient Project Management Tools


Game development involves several moving parts, so a comprehensive project management tool is essential to keep development milestones and tasks on track. Trello, Asana, and Jira are popular project management platforms that cater to different needs. While some developers prefer the ease and visual layout of Trello, others may benefit from the more advanced features offered by Asana or Jira.

A well-organized project management tool can help your company stay focused on essential tasks and deadlines. By sorting tasks into customizable categories, developers will remain aware of their responsibilities, ensuring a smoother workflow in developing your game. Moreover, integrating these tools with other software, such as design programs or messaging platforms, can further streamline the game creation process.

Digital Signage System for Promotions

Marketing and promotion are essential aspects of launching a successful game. With the help of an efficient digital signage system, your company can showcase its products on various platforms, both online and offline. These systems enable you to create visually captivating presentations, combining videos, images, and texts to generate interest in your game’s unique features.

Digital signage systems can be integrated with your website and social media platforms, offering seamless updating and promotion capabilities. This integration enables your marketing team to track performance and make adjustments to promotional materials based on real-time metrics and analytics. In turn, your game design company can effectively engage with potential customers while quickly adapting to market trends and demands.

Investing in a reliable digital signage system is well worth the investment as it helps increase brand recognition, attract customers, and ultimately drive sales. Therefore, research different systems available that best fit your company’s needs and budget.

Industry-Focused Networking and Events


Connecting with the right industry professionals, such as game developers, publishers, and investors, is crucial to the success of your game design company. Participating in industry-focused networking events or game conferences like the Game Developers Conference (GDC) and E3 can help you build valuable connections and gain insights into the latest trends and best practices in the video game industry.

Networking events provide fantastic opportunities to showcase your work, learn from industry experts, and gain exposure to potential clients and collaborators. By attending these events, you can stay updated on the latest technologies, tools, and market trends that will help your game design company thrive in a competitive environment.

Develop a networking plan for your game design company to maximize these opportunities. Define your objectives and desired outcomes, identify relevant events and webinars, and follow up with your connections post-event to foster lasting professional relationships.

Equipment Tracking and Inventory Management

Keeping track of your equipment and inventory is essential for a well-managed game design company. Utilizing resources such as an equipment sign out sheet pdf, alongside dedicated inventory management software, will help you maintain an accurate and up-to-date record of your assets.

Having a transparent and organized inventory system can significantly reduce the risk of loss, theft, or damage to your equipment. It also ensures that essential resources are available when needed, preventing disruptions to your game development process and making your team more efficient.

When evaluating inventory management systems, consider your company’s size, the number of assets you own, and the complexity of your inventory. Ideally, choose an inventory management solution that integrates with your project management and other software to create a cohesive and efficient system.

Overall, these four resources – efficient project management tools, a digital signage system, industry-focused networking and events, and equipment tracking and inventory management – can significantly improve the operation of your game design company. By investing in these resources, you’ll be setting your company on the path to success in the competitive and ever-evolving world of video game development.


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